A New Addition

The Professional Windsurfers Association (PWA) proudly welcomes Alberto Zschiesche as its new CEO. With a background in global brand strategy and marketing at multinational communication companies (Havas, BBDO), and environmental advocacy at Greenpeace, Alberto brings a clear vision that unites windsurfing, fuels sustainability, and strengthens the future of the sport.

A United Future

Windsurfing is in a strong place, with a passionate community and growing interest. We can continue to strengthen it by embracing a more collaborative approach. By coming together to share our stories and values, we can amplify the sport’s reach and impact.

The PWA, as a nonprofit organisation, is committed to driving this vision forward, uniting efforts to elevate windsurfing’s popularity worldwide.

Alberto Zschiesche: “Our goal is to bring to life the incomparable sensation of being on the water, and convey that same feeling and the culture of our sport at the beach and via our media channels—a diverse, open, connected environment where windsurfers can thrive from Youth to the highest level. That bond between windsurfers is what makes this sport unique. It’s what will carry us forward. My desire is to contribute to the growth of what I consider the best sport in the world. I aspire to achieve this through active collaboration, innovation, and by promoting windsurfing as the ultimate global watersport.”

A Stronger Windsurfing Future

With Alberto’s leadership in growth, sponsorships, and sustainability, the PWA is entering a new era of opportunity. His focus? Strengthening the foundation, expanding the tour, and ensuring windsurfing thrives across all disciplines, genders, and age groups.

Join us in not only welcoming Alberto Zschiesche to the PWA, but also looking forward to building a stronger, more united future for windsurfing.

The PWA Board of Directors